Flexible Electronics News

Thinfilm, Maria&Donato Make Luxury Handbags Smart with NFC Technology

SpeedTap tags battle counterfeiting, enable consumers to authenticate products.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Thin Film Electronics ASA (Thinfilm) announced a partnership with Maria&Donato, a craftsman leather-goods manufacturer and provider of premium handbags.   The two companies are integrating Thinfilm’s NFC SpeedTap tags into Maria&Donato’s exclusive handbag collections to battle counterfeiting and address growing concerns of fraud within the broader luxury goods market. The smartphone-readable NFC tags will also enable consumers to learn more about the brand and the product, and purchase...

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